Prof . Tali Te’eni-Harari
Leading Expert in Consumer Behavior and Strategy
Specializes in developing strategies based on deep understanding of consumer behavior and advanced research methodologies
Use of structured and established methodologies for strategy development
Deep understanding of the environment, identifying future trends
Extensive knowledge in analyzing consumer behavior and consumer psychology
About
Prof. Tali Te’eni-Harari is head of the MBA program at the Peres Academic Center and lectures at the Reichman University Schools of Communications and Business Administration. Her research interests include the fields of consumer behavior, strategy, branding and marketing.
Prof. Tali Te'eni-Harari combines deep insights into consumer behavior with advanced research methodologies to develop innovative strategic solutions
Workshops and lectures on effective brand strategy
Building trust in an environment of crisis – growing instead of going under
Becoming a leading employer brand: effective tools for improving the employer brand
Becoming a leading brand: effective tools for creating a brand strategy in a dynamic environment
